Organic Influence: The story Behind ‘Tierra’

Inspired by the quiet beauty of the natural world, the Tierra collection brings organic texture and subtle earthy tones into hospitality interiors.  Drawing from raw, untouched landscapes and the simplicity of nature’s palette, Tierra was designed to create a sense of calm and connection within contemporary spaces.

Crafted using a blend of twist and natural undyed yarns, each colourway offers understated depth and timeless appeal.  The palette was developed to work effortlessly across guestroom schemes, boutique lounges and lighter traffic communal areas, where visual harmony and tactile comfort matter most.

With it’s contract-rated performance and sustainable secondary backing ‘evobac’. Tierra balances aesthetic sensibly with practical specification needs.  It’s a collection that invites guests to feel grounded, relaxed and at ease – just as nature intended.

Colourways Inspired by the Earth

Each colourway in the Tierra collection takes its name from a natural grain or element, grounding the design in a palette that feels both calm and connected:

Flax – Inspired by the soft, organic tones of harvested flax plants. Celebrating earthy elegance, offering a versatile neutral that enhances any space with its subtle warmth.

Chia – Capturing the rich grounded beauty of nature, with a deeper, earth toned hue that brings depth and sophistication to any interior. Offering a perfect balance of organic texture and timeless style.

Rye – Channelling the soft, earthy tones of ripened fields, offering a warm and welcoming neutral for contemporary and classic interiors alike, blending natural elegance with everyday resilience.

Malt – Offering a warm, golden-toned neutral that brings a sense of comfort and understated luxury to any space. Reflecting the natural richness of sun-ripened grains, combining organic beauty with practicality.

Grain – Delivering a cool, refined neutral inspired by the subtle textures of nature’s harvest.  Its understated tone adds a sense of calm and balance to any room.

Tarn – Taking its inspiration from the quiet strength of mountain lakes, offering a soft, misty grey that brings a peaceful, contemporary feel to interiors.

This collection is available in rolls, cut lengths and can be transformed into stunning area rugs.  Contact us to see a selection of rug edging tapes to match your chosen colourway.